Ebook Diploma in business management: Marketing policy, planning and communication – Part 2
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Ebook Diploma in business management: Marketing policy, planning and communication – Part 2 presents the following content: Study unit 6 understanding consumers and consumer behaviour, study unit 7 product management and development, study unit 8 pricing policies and price setting, study unit 9 distribution policy and management, study unit 10 marketing communications, study unit 11 the international dimension to marketing, study unit 12 marketing issues: responsibility and change.
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Ebook Diploma in business management: Marketing policy, planning and communication – Part 2
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Ebook Diploma in business management: Marketing policy, planning and communication – Part 2
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