Phân tích tư tưởng của nhân dân qua đoạn thơ: Những người vợ nhớ chồng… Những cuộc đời đã hóa sông núi ta trong Đất nước của Nguyễn Khoa Điềm
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Ebook Marketing research: An applied approach – Part 1 presents the following content: Chapter 1 Introduction to marketing research; Chapter 2 Defining the marketing research problem and developing a research approach; Chapter 3 Research design; Chapter 4 Secondary data collection and analysis; Chapter 5 internal secondary data and the use of databases; Chapter 6 Qualitative research: its nature and approaches; Chapter 7 Qualitative research: focus group discussions; Chapter 8 Qualitative research: depth interviewing and projective techniques; Chapter 9 Qualitative research: data analysis; Chapter 10 Survey and quantitative observation techniques; Chapter 11 Causal research design: experimentation; Chapter 12 Measurement and scaling: fundamentals, comparative and non-comparative scaling; Chapter 13 Questionnaire design; Chapter 14 Sampling: design and procedures.
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Ebook Marketing research: An applied approach – Part 1
