Ebook Scaling the tail: Managing profitable growth in emerging markets
Số trang: 179
Loại file: pdf
Dung lượng: 1.16 MB
Lượt xem: 8
Lượt tải: 0
Xem trước 10 trang đầu tiên của tài liệu này:
Thông tin tài liệu:
Ebook "Scaling the tail: Managing profitable growth in emerging markets" presents a framework for a different type of profitable growth for multinational companies in emerging markets: "scaling the tail." This model focuses on specialized market niches, flanking particular segments and product-categories, developing deeply nuanced localization strategies, and installing supportive management systems.
Nội dung trích xuất từ tài liệu:
Ebook Scaling the tail: Managing profitable growth in emerging markets
Nội dung trích xuất từ tài liệu:
Ebook Scaling the tail: Managing profitable growth in emerging markets
Tìm kiếm theo từ khóa liên quan:
Scaling the tail Managing profitable growth Emerging markets Seung Ho Park Gerardo R. Ungson Rethinking conventional models Growth trajectories Profitable growth companiesTài liệu liên quan:
-
15 trang 35 1 0
-
Technology acceptance model and the paths to online customer loyalty in an emerging market
18 trang 29 0 0 -
Lecture International trade and investment (2/e): Chapter 15 - John Gionea
24 trang 19 0 0 -
Causal nexus between the anamolies in the crude oil price and stock market
6 trang 19 0 0 -
25 trang 19 0 0
-
Ebook Strategic marketing issues in emerging markets: Part 2
219 trang 18 0 0 -
Oil rent, geopolitical risk and banking sector performance
10 trang 16 0 0 -
Ebook The future of finance: A new model for banking and investment – Part 1
120 trang 15 0 0 -
11 trang 15 0 0
-
287 trang 14 0 0