Profitability trends in Hollywood, 1929 to 1999: somebody must know something
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Given all these changes, we think itmakes sense to speak of an evolution for Hollywood
film, one that increasingly makes presentational aspects of film either closer to what we
perceive in the natural world (color, surrounding sound, enlarged images, etc) or aspects that
capitalize on what has been discovered to be perceptually and cognitively acceptable (cuts,
shot-reverse-shot composition and point-of-view editing, the optics of cameramovements
without feedback fromeyemovements, etc). This evolution would also appear to reflect a
goal of Hollywood filmmakers: to increase their control over viewers’ attention, and possibly
to increase viewer engagement. If true, some long-termresults of filmmakers’ explorations
exercising this control should be found in...
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