Qualitative Research in Intelligence and Marketing: The New Strategic Convergence
Số trang: 262
Loại file: pdf
Dung lượng: 1.76 MB
Lượt xem: 15
Lượt tải: 0
Xem trước 10 trang đầu tiên của tài liệu này:
Thông tin tài liệu:
The purpose of this book is to consciously deal with the fact that, most essentially,
the field of competitive intelligence embraces techniques of analysis that
rely upon intuition, subjective analysis, and qualitative (as juxtaposed to scientific
or quantitative) data. The fact that competitive intelligence often relies
upon scientific techniques and state-of-the-art technology, however, has tended
to cloud this crucial issue.
Nội dung trích xuất từ tài liệu:
Qualitative Research in Intelligence and Marketing: The New Strategic Convergence
Nội dung trích xuất từ tài liệu:
Qualitative Research in Intelligence and Marketing: The New Strategic Convergence
Tìm kiếm theo từ khóa liên quan:
ebook marketing human resources economic science business management experience executive coachingGợi ý tài liệu liên quan:
-
Ebook Managing projects in human resources, training and development – Part 1
105 trang 121 0 0 -
12 trang 75 0 0
-
Crunch Point the 21 secrets to succeeding
128 trang 44 0 0 -
49 trang 41 0 0
-
Sách Digital Economy: Impacts, Influences and Challenges
0 trang 39 0 0 -
Business English course book - Teachers resource book
213 trang 38 0 0 -
Ebook Operations management - Creating value along the supply chain (7th edtion): Part 1
443 trang 37 0 0 -
Digital Economy: Impacts, Influences and Challenges
425 trang 37 0 0 -
Giáo trình Marketing căn bản: Phần 2 - NXB Kinh tế
242 trang 33 0 0 -
Elements of British and American English
137 trang 32 0 0