Supply chain risk management methods in the process of formation of advertising campaign
Số trang: 7
Loại file: pdf
Dung lượng: 462.08 KB
Lượt xem: 9
Lượt tải: 0
Xem trước 2 trang đầu tiên của tài liệu này:
Thông tin tài liệu:
The purpose of the study is to improve the management of advertising risks by forming and ranking the list of methods for managing such risks (both theoretical and standardized and resulting from practical developments) for their direct application in the formation of advertising campaigns. This ranking is linked with the features of advertising, advertising investment. The results of this work will enable to quickly apply standard supply chain risk management methods when developing an advertising company.
Nội dung trích xuất từ tài liệu:
Supply chain risk management methods in the process of formation of advertising campaign
Nội dung trích xuất từ tài liệu:
Supply chain risk management methods in the process of formation of advertising campaign
Tìm kiếm theo từ khóa liên quan:
Tạp chí Quản lý chuỗi cung ứng Supply chain management Supply chain Supply chain risk management Methods of advertising projects Evaluation of advertising risksGợi ý tài liệu liên quan:
-
Ebook Small business management: Launching and growing entrepreneurial ventures – Part 2
400 trang 153 0 0 -
Ebook Purchasing and supply chain management: Strategies and realities (1st ed) – Part 1
135 trang 129 0 0 -
Ebook Effective small business management: An entrepreneurial approach (Tenth edition) – Part 2
421 trang 127 0 0 -
Ebook Purchasing and supply chain management: Strategies and realities (1st ed) – Part 2
243 trang 120 0 0 -
Career Paths: Logistics - Part 1
63 trang 119 0 0 -
Ebook Principles of operations management - Sustainability and supply chain management: Part 1
479 trang 90 2 0 -
Bài giảng Quản lý chuỗi cung ứng (Supply Chain Management): Chương 2 - Đường Võ Hùng
28 trang 71 0 0 -
210 trang 51 0 0
-
Ebook Operations management (7/E): Part 2
495 trang 48 0 0 -
Ebook E-business and e-commerce management: Strategy, implementation and practice - Part 2
514 trang 47 0 0