The effect of hidden quality cost on supply chain management of sales and market share

This study engaged in the measurement and calculation of hidden quality costs in a sound and scientific manner in order to find solutions to the problem and achieve the research objectives. Increase in the sales and profits and market share of the economic unit and satisfaction of the customer are achieved through the effective the management of these costs. A deductive approach was employed in the study and a number of conclusions were made from the analysis of the results.
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The effect of hidden quality cost on supply chain management of sales and market share 526Int. J Sup. Chain. Mgt Vol. 8, No. 1, February 2019The Effect of Hidden Quality Cost on SupplyChain Management of Sales and Market Share Mohamed K. Hameed1, Thamer Kadhim Al-abedi2, Zeina khdier abass31 Finance and Banking Department, College of Administration and Economics, Mustansiriyah University, Iraq. 2,3 Accounting Department, College of Administration and Economics, Mustansiriyah University, Iraq. 1 sun78moh@yahoo.com 2 thamer_kadhim@uomustansiriyah.edu.iq 3 Zeinaaljalad@yahoo.comAbstract-There have been difficulties in managing costs organizations and companies active in the field. Ineffectively which have led to reduction in both market general, the supply chain is a chain that includes alland sales share. This study aimed to find remedies to activities related to the flow of goods and thethe challenge of determining and measuring the conversion of materials from the stage of provisionhidden quality costs due to its negative effect on the of the raw material to the stage of delivery of thecustomer satisfaction. This study engaged in themeasurement and calculation of hidden quality costs final product to the consumer. Supply chainin a sound and scientific manner in order to find management is the process of integrating supplysolutions to the problem and achieve the research chain activities and related information flows byobjectives. Increase in the sales and profits and market improving and coordinating activities in the supplyshare of the economic unit and satisfaction of the chain of production and supply. The maincustomer are achieved through the effective the components of the supply chain are the program /management of these costs. A deductive approach was source / fabrication / delivery / return.employed in the study and a number of conclusionswere made from the analysis of the results. First, the The economy has become aspiring and becomingstudy conclude that lack of information as provided by harder to meet the needs and desires of customers inthe total quality costs is experienced due to failure to the contemporary industrial environment due to thecalculate the hidden quality costs. As the hiddenquality costs provide indicators, they must be applied development of modern means of communication,as required. Also, there is a task related to the risks rapid technological developments and increasingsurrounding the economic growth when it comes to the competition between economic units. Products ofrisk of losing market share. Similarly, the research high quality and specifications must be produced asfound that these costs and disclosure, which affects the required to meet the desires and requirements ofmanagement of these costs effectively and objectively, customers in order to achieve this. They areare not measured and calculated by many of the contained in the bulk of the costs of external failureindustrial companies in Iraq. in the economic unit as they happen due to theKeywords: Supply Chain, Pricing, Hidden Quality Cost, customer product delivery which is not inStrategic Planning, Price Control accordance with the specifications. Also it can be due to poor products delivery with negative impact1. Introduction that does not meet the wishes and expectations of the customers.Over the years, most manufacturing units havefocused on the efficiency and effectiveness of The unit does not work to achieve customerindividual business functions. While as a new satisfaction being the cost of quality which does notapproach to business, the growing number of add value to the product and rather a burden. Thus,factories have recognized the strategic importance the sales in the economic unit and the profit meantof planning, controlling and designing a single to be achieved will be reduced and the products insupply chain. Supply chains are processes that the resignation will be non-turnaround. At the sameconvert from primary to final products to the final time, it leads to loss of competition in the market,customer of the flow They are connecting loss of sales and loss of customers and affect the______________________________________________________________ reputation and market share of the unit. Through theInternational Journal of Supply Chain Management production of quality products and specificationsIJSCM, ISSN: 2050-7399 (Online), 2051-3771 (Print) required to meet the wishes and aspirations ofCopyright © ExcelingTech Pub, UK (http://excelingtech.co.uk/) ...