Phân tích tư tưởng của nhân dân qua đoạn thơ: Những người vợ nhớ chồng… Những cuộc đời đã hóa sông núi ta trong Đất nước của Nguyễn Khoa Điềm
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New wave of technology in the connected age is fundamentally changing the way enterprises compete, operate, and do marketing. Today’s empowered customers and prospects generate voluminous and diverse data through activity across channels. Clickstream analytics, an inter-disciplinary field associated with big data and web mining, is a powerful tool to help enterprises gain the most insight into customer trends and behaviors from clickstream data. Due to its high potential for analyzing customer behavior, clickstream data analytics has received high attention by marketing researchers and practitioners alike.
Nội dung trích xuất từ tài liệu:
Application of Clickstream Analytics for Decision Support in Marketing – A Recommendation for Vietnamese Small and Medium-Sized Enterprises
