Ebook Higher education consumer choice
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Ebook "Higher education consumer choice" provides a comprehensive and highly focused critical analysis of research on HE consumer choice behaviour in the UK and around the world. Ideal for students, scholars and marketing practitioners interested in consumer choice and behaviour in higher education markets, the book explores the background and context to research on HE choice including globalization, changing supply and demand, fees and costs, and concerns about social disadvantage.
Nội dung trích xuất từ tài liệu:
Ebook Higher education consumer choice
Nội dung trích xuất từ tài liệu:
Ebook Higher education consumer choice
Tìm kiếm theo từ khóa liên quan:
Higher education consumer choice Jane Hemsley-Brown Consumer behaviour Modelling higher education consumer choice Customer value Market environmentGợi ý tài liệu liên quan:
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