Ebook Strategic management: Concepts and cases (Thirteenth edition) – Part 1
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Ebook Strategic management: Concepts and cases – Part 1 presents the following contents: Chapter 1 the nature of strategic management; chapter 2 the business vision and mission; chapter 3 the external assessment; chapter 4 the internal assessment; chapter 5 strategies in action; chapter 6 strategy analysis and choice; chapter 7 implementing strategies: management and operations issues; chapter 8 implementing strategies: marketing, finance/accounting, R&D, and MIS issues.
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Ebook Strategic management: Concepts and cases (Thirteenth edition) – Part 1
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Ebook Strategic management: Concepts and cases (Thirteenth edition) – Part 1
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