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Improving urban public bus service quality: A review of the performance benchmarking

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Malaysian nowadays prefer more on private transport such as car and motorcycle compared to public bus. This decision may be due to personal experience when the services do not meet the expected satisfaction. Understanding the key factors of bus performance is important because it related users’ loyalty and ridership issue. This article reviews an approach that acknowledged by previous studies in an interest of assisting public bus transportation planning that advantage of sustainable public transportation system.
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Improving urban public bus service quality: A review of the performance benchmarking

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