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The influence of service quality and brand reputation on customer satisfaction in Zakat institution

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This study aimed to explore the effects of service quality and reputation towards the customers’ satisfaction at one of the Zakat Institutions in one of the state in Malaysia. Respondents for this study were residences who reside in the state and used the Institution services. There were 280 questionnaires have been distributed to the respondents. The study found that reliability, assurance and brand reputation does have significant relationship towards the customers’ satisfaction.
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The influence of service quality and brand reputation on customer satisfaction in Zakat institution

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