Giá trị hàng việt tại Nhật - Phụ lục A
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Construct item COI – People People are well educated Emphasis on technical/vocational training People are hard working People are creative People are friendly and likable Technical skills of work force are high Country actively participates in international affairs People are motivated to raise living standards People produce highly technical product COI - Products Products made with meticulous workmanship Products are distributed worldwide Products need frequent repairs (reversed poles)
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Giá trị hàng việt tại Nhật - Phụ lục A PHụ LụC A: CÁC NộI DUNG LIÊN QUAN ĐếN BảNG QUESTIONNAIREA.1. Mô hình thang đo của Knight, G.A. & Calantone, R.J (1999) và kết quả phân tích nhân tố khẳng định Standardized Cronbach’s Construct item SE t-value coefficient alphaCOI – People 0.86People are well educated 0.725 0.055 13.23Emphasis on technical/vocational training 0.775 0.049 15.66People are hard working 0.761 0.060 12.69People are creative 0.596 0.063 9.53People are friendly and likable 0.474 0.065 7.35Technical skills of work force are high 0.812 0.055 14.86Country actively participates in international 0.637 0.059 10.76affairsPeople are motivated to raise living standards 0.660 0.057 11.65People produce highly technical product 0.769 0.060 12.79COI - Products 0.55Products made with meticulous workmanship 0.740 0.064 11.51Products are distributed worldwide 0.491 0.070 7.03Products need frequent repairs (reversed 0.277 0.070 3.97poles)Products are long-lasting; durable 0.644 0.074 8.65Country is friendly in international affairs 0.375 0.061 6.17Beliefs 0.67In general, Mercedes Benz (Toyota, GeneralMotors) cars made in Germany (Japan, theUSA) are ... technically advanced 0.775 0.063 12.21 prestigious 0.485 0.057 8.48 of good serviceability 0.478 0.084 5.67 of good workmanship 0.855 0.073 11.71 economically Priced 0.362 0.098 3.70 of good quality overall 0.969 0.066 14.76 (continued) Standardized Cronbach’s Construct item SE t-value coefficient alphaAttitudes 0.90Suppose Germany, Japan, and the US had a carequal in , what would be your attitudetoward purchasing a car from each of thefollowing countries (Germany, Japan, andUSA)?(extremely unfavorable/extremely favorable) technical advancement 0.719 0.078 9.22 prestige 0.809 0.077 10.51 workmanship 0.858 0.065 13.29 price 0.805 0.073 11.03 serviceability 0.851 0.068 12.51 overall quality 0.812 0.064 12.69Notes: All t-values were significant at the 0.01 level All scales were anchored by “strongly agree/strongly disagree” except as notedModel fit: Chi-square = 524.9 293 degrees of freedom Bentler-Bonett Normed Fit Index = 0.975 Bentler-Bonett Nonnormed Fit Index = 0.987 Comparative Fit Index = 0.989Nguồn: Knghit et al. (1999).A.2. NỘI DUNG TRONG BẢNG QUESTIONNAIRE 外国?に Š?する’査問₡:ベトナム?(ベトナム?社会?義共和国?)に?いて?Ç のよ?うに?v いま?·か。それ?¼れ?Ì 文章に?いて? な?½のお気持ちに?–?はま?も?Ì を選 I択して?ださい。【必須】 全くそう思わな?¢1 2 3 4 5 全くそう思う① ベトナム?の人々は良 Ç く教育 ç され?いる?B② ベトナム?で?Í 技術的な Œ 練?重点が置かれ?いる?B③ ベトナム?の人々は勤?勉で? る?B④ ベトナム?の人々は創造¢的で? る?B⑤ ベトナム?の人々は親しみがあり?D 感が持て?。⑥ ベトナム?の労働者 Ị?Ì スキル?は高?い。⑦ ベトナム?は積?的に?‘ 社会?参加?µ て?¢る?B⑧ ベトナム?の人々は生活?水?準?の向?を目?w して?¢る?B⑨ ベトナム?の人々は技術的に ₡?x な »品を生産して?¢る。問₡:ベトナム?(ベトナム?社会?義共和国?)と?その製品に?いて?Ç のよ?うに?v いま?·か。それ?¼れ?Ì 文章に?いて? な?½のお気持ちに?–?はま?も?Ì を選 I 択して?ださい。【必須】 全くそう思わな?¢1 2 3 4 5 全くそう思う① ベトナム?製品は高?い技量に?ỉ?作られ?いる?B② ベトナム?製品は世界中?に?L がっ?いる?B③ ベトナム?は国?際?Ð 会?対?して?F 好的な?‘?ある?B④ ベトナム?は水?産物の大?^産地・水?揚地で? る?B⑤ ベトナム?の食べ物はおいしい。⑥ ベトナム?製品の一”?I な?m 名度は高?い。⑦ ベトナム?産の食品は安?S で? る?B■これ?降の質¿問?¶中?の水?産物・水?産加?H ...
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Giá trị hàng việt tại Nhật - Phụ lục A PHụ LụC A: CÁC NộI DUNG LIÊN QUAN ĐếN BảNG QUESTIONNAIREA.1. Mô hình thang đo của Knight, G.A. & Calantone, R.J (1999) và kết quả phân tích nhân tố khẳng định Standardized Cronbach’s Construct item SE t-value coefficient alphaCOI – People 0.86People are well educated 0.725 0.055 13.23Emphasis on technical/vocational training 0.775 0.049 15.66People are hard working 0.761 0.060 12.69People are creative 0.596 0.063 9.53People are friendly and likable 0.474 0.065 7.35Technical skills of work force are high 0.812 0.055 14.86Country actively participates in international 0.637 0.059 10.76affairsPeople are motivated to raise living standards 0.660 0.057 11.65People produce highly technical product 0.769 0.060 12.79COI - Products 0.55Products made with meticulous workmanship 0.740 0.064 11.51Products are distributed worldwide 0.491 0.070 7.03Products need frequent repairs (reversed 0.277 0.070 3.97poles)Products are long-lasting; durable 0.644 0.074 8.65Country is friendly in international affairs 0.375 0.061 6.17Beliefs 0.67In general, Mercedes Benz (Toyota, GeneralMotors) cars made in Germany (Japan, theUSA) are ... technically advanced 0.775 0.063 12.21 prestigious 0.485 0.057 8.48 of good serviceability 0.478 0.084 5.67 of good workmanship 0.855 0.073 11.71 economically Priced 0.362 0.098 3.70 of good quality overall 0.969 0.066 14.76 (continued) Standardized Cronbach’s Construct item SE t-value coefficient alphaAttitudes 0.90Suppose Germany, Japan, and the US had a carequal in , what would be your attitudetoward purchasing a car from each of thefollowing countries (Germany, Japan, andUSA)?(extremely unfavorable/extremely favorable) technical advancement 0.719 0.078 9.22 prestige 0.809 0.077 10.51 workmanship 0.858 0.065 13.29 price 0.805 0.073 11.03 serviceability 0.851 0.068 12.51 overall quality 0.812 0.064 12.69Notes: All t-values were significant at the 0.01 level All scales were anchored by “strongly agree/strongly disagree” except as notedModel fit: Chi-square = 524.9 293 degrees of freedom Bentler-Bonett Normed Fit Index = 0.975 Bentler-Bonett Nonnormed Fit Index = 0.987 Comparative Fit Index = 0.989Nguồn: Knghit et al. (1999).A.2. NỘI DUNG TRONG BẢNG QUESTIONNAIRE 外国?に Š?する’査問₡:ベトナム?(ベトナム?社会?義共和国?)に?いて?Ç のよ?うに?v いま?·か。それ?¼れ?Ì 文章に?いて? な?½のお気持ちに?–?はま?も?Ì を選 I択して?ださい。【必須】 全くそう思わな?¢1 2 3 4 5 全くそう思う① ベトナム?の人々は良 Ç く教育 ç され?いる?B② ベトナム?で?Í 技術的な Œ 練?重点が置かれ?いる?B③ ベトナム?の人々は勤?勉で? る?B④ ベトナム?の人々は創造¢的で? る?B⑤ ベトナム?の人々は親しみがあり?D 感が持て?。⑥ ベトナム?の労働者 Ị?Ì スキル?は高?い。⑦ ベトナム?は積?的に?‘ 社会?参加?µ て?¢る?B⑧ ベトナム?の人々は生活?水?準?の向?を目?w して?¢る?B⑨ ベトナム?の人々は技術的に ₡?x な »品を生産して?¢る。問₡:ベトナム?(ベトナム?社会?義共和国?)と?その製品に?いて?Ç のよ?うに?v いま?·か。それ?¼れ?Ì 文章に?いて? な?½のお気持ちに?–?はま?も?Ì を選 I 択して?ださい。【必須】 全くそう思わな?¢1 2 3 4 5 全くそう思う① ベトナム?製品は高?い技量に?ỉ?作られ?いる?B② ベトナム?製品は世界中?に?L がっ?いる?B③ ベトナム?は国?際?Ð 会?対?して?F 好的な?‘?ある?B④ ベトナム?は水?産物の大?^産地・水?揚地で? る?B⑤ ベトナム?の食べ物はおいしい。⑥ ベトナム?製品の一”?I な?m 名度は高?い。⑦ ベトナム?産の食品は安?S で? る?B■これ?降の質¿問?¶中?の水?産物・水?産加?H ...
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